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Posts Tagged ‘protecting web content’

Protecting Your Online Content

Last week, a former client of mine contacted me in a panic.  She had discovered quite by accident that a competitor had stolen her website copy; the very copy she had hired me to write for her.  With only a few word changes to cover the difference in their services, the copy was identical.  She was furious, felt violated and emailed me in search of guidance.  As her copywriter, I was angry too.  After all, I had put in my time and effort to create copy that was original, appropriate and accurate for her organization.  Though my all my clients fully own the rights to any work I do for them, to have my work stolen is the emotional equivalent of having a stranger playing with my baby.  And although I know text is stolen all the time on the web, this was the first time it had happened to me or one of my clients.

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